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The FWD: Thinking Show

The FWD: Thinking Show is a podcast dedicated to sharing innovative email marketing strategies from the most successful, forward thinking marketing minds in the world (see what we did there?). From copywriting to email design, conversion optimization, and everything in between, we uncover the game changing tactics and strategies that enable small businesses and entrepreneurs to accomplish more with email marketing. The FWD: Thinking Show is brought to you by the team at AWeber, the powerfully-simple email marketing solution that helps small businesses build their audiences and grow their businesses.
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Now displaying: December, 2015
Dec 29, 2015

We are quickly approaching the new year, and with each new year comes new beginnings. If you are planning to start a new business venture in 2016, then you have to check out this packed-to-the-brim episode of Ask Me About Email Marketing.

This week’s question comes from a life coach, Dr. Wasi Saleem, who recently launched his brand and is looking to attract more email subscribers.

To answer his question, we’ve recruited Brandon Olson, Content Marketing Manager at AWeber.

In this episode, you'll learn:

  • How to optimize your website by determining your primary goal.
  • What elements to split test to boost conversion rates.
  • Common mistakes that can sabotage conversions.
  • How to use email automation to deliver valuable content.
  • The importance of optin form consistency.
  • Ways to integrate email marketing with social media.

To submit a question about email marketing, visit http://aweber.com/podcast.

Dec 22, 2015

We're back with another great episode of our official podcast, Ask Me About Email Marketing.

Our next question comes from Deonne Kahler, a photographer who sees a large amount of shares on social media, but is looking to convert that traffic to loyal email subscribers.

Deonne's website and photography is stellar, and you can check it out at http://deonnekahler.com/.

To answer this question, I've recruited Scott Richardson, Motion Graphic Designer.

In this episode, you'll learn:

  • Ways to best ask for more subscribers without being too pushy.
  • Some experiments to run with your optin forms.
  • Tips for getting more subscribers via Instagram.

To submit a question about email marketing, visit http://aweber.com/podcast.

Dec 15, 2015

Welcome to the first official episode of the Ask Me About Email Marketing podcast. Our first question comes from Simon Kadwill, a book marketer who is preparing for his upcoming book launch.

Simon asks us how he can use email marketing to support his campaign.

To answer this question, I've tapped two of our in-house experts: Erik Harbison, our CMO, and Chris Vasquez, Creative Director.

Dec 9, 2015

In this episode, I introduce myself and the show before we dig into our user-submitted questions about email marketing. Put simply, our team at AWeber is super passionate about all things email marketing. We field a lot of great questions each day and do our best to help small businesses and entrepreneurs send the best emails. We figured we'd take our best questions and create a show.

To submit a question, visit http://www.aweber.com/podcast.

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