Video in email. It's a thing. You can't ignore it.
Well, you can ignore it, but I wouldn't recommend that. :)
Successfully implementing video in your email campaigns can yield higher open rates, and a ton more clicks from your subscribers. If you've been looking for a new way to stand out in the inbox, this is the episode for you.
Producing video has become incredibly accessible and affordable these days. Do you have an iPhone? Great, you're equipped to record video!
To dive deep into this topic, and help equip you with the tools you need to test and optimize video in email, I've recruited our in-house education guru, Jay Moore. Jay has been running a successful webinar series on this topic and shared a few key points.
In this episode you'll learn:
You don't want to miss this. Here are a few links referenced in the episode:
Have a question about email marketing? Leave us a message at aweber.com/podcast.
Nurturing a relationship through email marketing is a lot like forming relationships in real life. Am I saying too much, or too little? Am I saying the right things? It’s been two days, should I text now, or wait? Okay, texted. Oh no, I can’t believe I did that! Am I texting too much??
The struggle is real.
The age-old question of how many emails are too many emails, and what’s the appropriate frequency to send is relevant to marketers in any niche.
In this latest episode of the Ask Me About Email Marketing podcast, I’m joined by Content Marketing Specialist, Monica Montesa. We break down the various reasons for and against different send frequencies.
If you are struggling with identifying the perfect sending cadence, this is the episode for you.
In this episode you’ll learn:
You don’t want to miss this. Here are a few links referenced in the episode:
Have a question about email marketing? Leave us a message at aweber.com/podcast.
We frequently talk about the impact of email marketing on our lives. Email saves us time, helps us grow our businesses, and empowers us to form relationships with people we value. But what about the industries we work in? How is email evolving the way we work?
Digital marketing has the power to disrupt traditional industries. Content creators, entrepreneurs and small businesses can now find and communicate directly with their audiences through engaging new channels.
In this latest episode of the Ask Me About Email Marketing podcast, we take a look into how pro-marketer, successful entrepreneur, and film distributor Jason Brubaker adapts and optimizes his campaigns in an ever-changing industry.
With his website, filmmakingstuff.com, Jason provides a valuable resource for professional and independent filmmakers. He uses email marketing to provide content on topics ranging from screenwriting and producing, to marketing and distribution. In this episode you'll learn:
Get the pencil and pad out, there's a lot of interesting tactics to consider testing here. Here are a few links referenced in the episode:
Have a question about email marketing? Leave us a message at aweber.com/podcast.
In December of 2015, we kicked off our podcast with our CMO, our Creative Director, and a single question: How could I use email marketing to support my book launch?
In episode 12, we take that question to another level with an engaging Q&A session with Honorée Corder, a speaker, coach, and authorpreneur.
What makes Honorée qualified to talk to us about publishing and tribe-building? She's released 19 unique self-published books!
Honorée and I chat about publishing, email personalization, content tips for small businesses, and much more. There is actionable advice in this episode for writers and non-writers alike.
You'll learn:
Here are a few referenced links:
Have a question about email marketing? Ask us anything at aweber.com/podcast.
Growing your list is crucial to scaling your business or brand. On this episode of Ask Me About Email Marketing, I interview Amy Schmittauer from SavvySexySocial.com to learn how she managed to grow her list of email subscribers by tapping into her 2.3 million views on YouTube.
Amy shares her social and email marketing expertise, letting us know how to form lasting relationships through the inbox.
In this episode, you'll learn:
Here are a few links referenced in the show:
Have a question about email marketing? Ask us at aweber.com/podcast