Ready to be a smarter marketer?
With blogs, podcasts, videos, snaps, chats, and tweets coming at us from all directions, it's getting harder and harder to find the content that will truly level up your chops. One way to ensure your getting the proper marketing nutrition is to have a well-balanced content diet, including not only digital content, but also great marketing books.
In this episode of the Ask Me About Email Marketing podcast, I had the pleasure of interviewing Douglas Burdett, expert marketer and host of the Marketing Book Podcast. Douglas shares with us his experience reading the best marketing books, and interviewing their authors. Books provide us with an opportunity to fully immerse ourselves into a topic, and as Douglas puts it "rewire your marketing brain."
In this episode, you'll learn about:
Here is a list of all the books we mentioned on this episode:
Here are a few other links that were mentioned on the show:
Have a question about email marketing? Leave us a message at aweber.com/podcast.
Thinking about starting a podcast? Today is your day! Starting a podcast is an exciting venture, and can lead to all sorts of fruitful happenings for you and your business. My fellow podcasters can attest to this.
That's not to say picking up the mic is easy! Podcasting can be a challenge if your not equipped for success. Luckily, heroic individuals like Jerod Morris are out there serving as a digital mentor for newbies and pros alike. With Jonny Nastor, Jerod cohosts The Showrunner, a podcast about podcasting. Over the course of a few episodes, Jerod and Jonny discussed the importance and value of building an engaged email list. To discuss and reiterate some of those points, I've recruited Jerod to join the show.
In this episode, you'll learn:
Ready to rock the mic? Already a podcaster? Check out our Email Marketing for Podcaster's Guide to get start building your community today.
Here are a few links that were mentioned on the show:
Have a question about email marketing? Leave us a message at aweber.com/podcast.
It might seem odd to hear an email marketing podcast focus on Twitter, but rest assured there's tremendous opportunity to reach a wide audience with the little blue bird that could. Not only can you use Twitter to build your list, but you can also engage with your current subscribers by connecting on the social platform.
Twitter can be a bit intimidating for most (it certainly was for me!), and it’s easy to see why. You get a limited character count to post content, and there's just an endless flow of tweets to consume and keep up with.
So what's a time-strapped, tweet-driven digital marketer to do? Call on the experts, of course!
For this week’s podcast, we teamed up with top ranked social media power influencer Madalyn Sklar to bring you all the latest tactics to tap into the power of Twitter. You'll be growing your list, and seeing boosts in engagement in no time.
In this episode, you'll learn:
It’s a jam-packed episode, and if you want to get started with Twitter or improve your strategy, you don't want to miss it.
Here are a few links that were mentioned on the show:
Have a question about email marketing? Leave us a message at aweber.com/podcast.
Forming personal connections is one of the welcome benefits of email marketing. But so frequently, we end up sending emails to subscribers with little to no interaction back. We revert to pushing out content that may yield high open rates, but maybe not much else. What if there was a way to get to know our subscribers better, a way to form a true unified community?
Well, there is. In this episode, we go beyond the inbox. Olivia Dello Buono, AWeber's Social Media Specialist and Community Manager, joins the show to explore how to find, build, and nurture your own communities.
Here are a few topics we discussed:
Here are a few links that were mentioned on the show:
Have a question about email marketing? Leave us a message at aweber.com/podcast.